How to Shop your Hip Hop Instrumentals on Twitter
Twitter is a search engine. People are searching for news, and brands are searching for feedback. To those activately promoting services, sales leads DO happen. So how should one go about using Twitter to shop their hip hop instrumentals or music? Continue reading →
Guidelines and general practices for mastering rap instrumentals.
So you’ve gotten to the point where your mixes are pretty stellar. Things are panned appropriately, gain levels are balanced, and the frequency spectrum isn’t cluttered. Let’s cut to the chase: How Do You Achieve Radio Loudness? How do you master rap instrumentals? Continue reading →
Small Crash Course in music theory for Hip Hop Beats
A lot of people have asked me about music theory. Specifically, how does it apply to making beats. Well, music theory is the study of how music works. It examines the language and notation of music. But how much “music theory” is needed for making hip hop beats? Continue reading →
A few reasons why producers fail to sell their hip hop beats
I’ve read nothing less than a million sob-stories about selling beats online. Shortcomings of people not being able to sell their hip hop beats. Ironically, all the horror stories had the same 3-4 things in common. Continue reading →
is Electronic Dance Music slowly Replacing rap and Hip Hop Instrumentals
You may not’ve noticed, but more and more online producers are shifting their focus towards making Dubstep, Pop and EDM. Is it simply a phase? a trend? Will it run it’s course? Will it affect “selling beats online?” Continue reading →
A Quick Overview On How to Properly Mix Rap Vocals Over Rap Instrumentals
Sadly, when Rap Instrumentals come pre-mixed or pre-mastered not a lot of “flexibility” is given to the Mixing Engineer. However mixing over a “2-Track”(name given to a final, mastered stereo file) is a normal procedure. Infact it occurs more often than one would think in the real world of recording. Continue reading →
Debunking Myths, Rumors and Negative Stigma‘s of Having people Download Beats
Earlier we talked about the positive benefits of giving visitors the chance to download beats. Here we discuss “the negatives”, and how allowing artists to download beats can be used to bring in more sales. Continue reading →
A few guidelines and general things to consider when mixing rap instrumentals
Unfortunately for us, most articles on mixing are written in a Rock & Roll context. Recording environments that, deal heavily with tracking live instruments, miking and acoustic artifacts. Treatment of rap instrumentals however, is far more simpler.
Continue reading →
A Few Reasons Outlining the Benefits Of Allowing People to Download Beats.
Producers fear artists’ll download beats, alter them, and use their instrumentals without giving them credit. They’re afraid their work will appear on hundreds of mixtapes, all without their consent and knowledge. Continue reading →
Artists have to understand fans don’t just buy your music. They buy your lifestyle. Your brand. You and your music are a Product.
People “experience” you. Your fans either want to be you or want to believe you. Your music has to resonate with them. If you’re an artist of any kind, people have an underlying need to connect with you. And if you’re halfway entertaining, they’ll lust for more of you. Continue reading →